BRAhSSEBRAhSSE Contact: Shakoer Baderoen
BRAhSSE is a uniquely innovative and vibrant fashion brand. They offer streetwear that incorporates a blend of culture, heritage, and freedom of expression.
BRAhSSE speaks the minds and identities of the post-apartheid generation through quality streetwear fashion. They are striving to build a unified identity among people of different heritages. Their goal is to blend South African culture, heritage, and freedom of expression into locally produced creativity.
Shakoer Baderoen established the brand as a student at Stellenbosch University. He always wanted to start a clothing brand, but one that he could actually relate to. As a resident of Metanoia, he was exposed to a number of different people with different backgrounds and cultures. It was this amalgamation that was his inspiration for the brand.